While you may have plans to get through the classics this summer, cannabis industry hopefuls should consider adding these five new books to their summer reading lists.
Tag Archives: Dan Michaels
Sinsemedia is a team of experienced professionals with backgrounds in development, licensing, marketing, design, and branding for a variety of clients and industries. The company is focused on developing new ideas, building new brands, and creating new products for the emerging cannabis industry.
Why Branding is Vital for Cannabis Startups
Applying traditional marketing techniques in the emerging cannabis industry makes some new business owners cringe. In a marketplace that evolved quickly and is accustomed to relying on word-of-mouth as a primary marketing strategy, tactical brand building can seem daunting.