PORTLAND, Ore., Sept. 20, 2017 /Weed Wire/ — An Oregon Health Authority (OHA) education campaign aimed at youth and young adults raised awareness among its target audience of the risks associated with marijuana use, an independent evaluation has found.
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The Oregon Health Authority’s public health campaign aimed at preventing teenage cannabis use has successfully raised awareness among its target audience as to the risks associated with underage cannabis use.
PORTLAND, Ore., July 20, 2017 /Weed Wire/ — The Oregon Health Authority today announced the expansion of a youth marijuana use prevention campaign to a statewide audience.
On July 6, 2016, the Oregon Health Authority announced the launch of a new advertising campaign to combat teen marijuana use. Dubbed “Stay True to You,” the campaign used focus groups and research to formulate a message that would resonate with younger audiences.