Tag Archives: Marketing

Weed Strains: Marijuana Marketing - Spin or Science?

Weed Strains: Marijuana Marketing – Spin or Science?

Weed Strains: Marijuana Marketing – Spin or Science?

When it comes to cannabis, there are a wide variety of weed strains to choose from — but is it all marketing spin or is there actual science behind the development of each strain? With the legalization of recreational marijuana on the horizon, it will be important for people to know what’s in their weed.

Cannabis Marketing: Insights for California

Cannabis Marketing: Insights for California

County voting on Proposition 64 in California can offer insight into how medical marijuana dispensaries will be marketing themselves, according to research from UC Davis. “The way that communities vote and the values they have are going to have an impact on how this industry’s going to evolve over time,” said Greta Hsu, a professor at the UC Davis Graduate School of Management and lead author on the paper, soon to be published in the journal Organizational Science.

Cohnnabis

COHNNABIS-Designed Cannabis Packaging Wins Gold Davey Award

DENVER, Nov. 29, 2017 /Weed Wire/ — COHNNABIS, the cannabis-focused division of top marketing and brand agency COHN Marketing, is proud to announce it has been honored with a 2017 Gold Davey Award for Package Design created for Denver-based cannabis flower and extract producer Seed & Smith.

FDA

FDA Warns Companies Marketing Unproven Products, Derived From Marijuana, That Claim to Treat or Cure Cancer

WASHINGTON, Nov. 1, 2017 /Weed Wire/ — As part of the U.S. Food and Drug Administration’s ongoing efforts to protect consumers from health fraud, the agency today issued warning letters to four companies illegally selling products online that claim to prevent, diagnose, treat, or cure cancer without evidence to support these outcomes.

Why California May Ban Cannabis Packaging That Appeals to Kids

Why California May Ban Cannabis Packaging That Appeals to Kids

As California gears up for the sale of recreational cannabis, lawmakers are still concerned about cannabis packaging that could appeal to minors. On Aug. 24, 2017, state lawmakers sent Gov. Jerry Brown Senate Bill 663, a bill intended to thwart edibles from being marketed to adolescents, as reported by the Los Angeles Times. Crafted by

Milken Institute STATUS QUO MedMen Andrew Modlin

MedMen’s Andrew Modlin Wins Unprecedented American Marketing Association Award

LOS ANGELES, Aug. 21, 2017 /Weed Wire/ — Andrew Modlin, co-founder and chief operating officer of leading cannabis firm MedMen was awarded the prestigious “Emerging Leader Award” by the American Marketing Association, the country’s top marketing trade organization. Mr. Modlin was one of four “under 40” recipients the organization honored as future leaders in the marketing field.

Milken Institute STATUS QUO MedMen Andrew Modlin

Cannabis Leader MedMen Continues to Recruit Top Executive Talent

LOS ANGELES, July 25, 2017 /Weed Wire/ — Los Angeles-based cannabis management and investment firm MedMen has added two top executives to its ranks. Kate Denton is MedMen’s new chief marketing officer, and James Parker has joined the Firm’s capital arm as its chief operating officer.

Wana Brands_Infused Products

Wana Brands Strengthens Marketing Team with Addition of Brand Manager

BOULDER, Colo, March 6, 2017 /Weed Wire/ — As the company prepares for growth into new markets, Wana Brands–Colorado’s No. 1 infused gummie manufacturer–has expanded its ranks with the addition of marketing expert, consumer analyst and award-winning fine artist Julia Bright as Brand Manager.

Science and Medicine of Cannabis: What Role Will FDA Play in Medical Cannabis?

Science and Medicine of Cannabis: What Role Will FDA Play in MMJ?

Stephen Goldner, Senior Forensic Toxicologist at Quantum 9, learned early on how to work with the FDA, having developed the FDA-approved liquid dose form of methadone with his mentor John Broich. Hear Goldner discuss what role the FDA would likely play in life after medical cannabis legalization.

SeeThruEquity RSHO Raúl Elizalde

Medical Marijuana Inc. Subsidiary, HempMeds, Announces New Affiliate Program Showcasing Customer Loyalty

SAN DIEGO, Calif., Feb. 13, 2017 /Weed Wire/ — Medical Marijuana, Inc. (OTC: MJNA) announced today that its subsidiary HempMeds® is announcing a new affiliate program showcasing customer loyalty by allowing them to earn a commission by referring customers to the company.

Cannabis in Australia: The Case Against Enthusiasm

Cannabis in Australia: The Case Against Enthusiasm

Gaelan Bloomfield and Ram Venkay, partners in a new investment fund that will be managed from Australia and will focus on Calif.-based cannabis investment opportunities, are notably wary about the prospects at home, Down Under.

BDS Analytics

Cannabis Industry Heavyweights Launch In The Weeds

SAN LUIS OBISPO, Calif., Jan. 20, 2017 /Weed Wire/ — A team of cannabis industry leaders is thrilled to announce the launch of In The Weeds, a weekly podcast that explores the places where cannabis and business intersect.

MCOA Marijuana Company of America Correction New Website

Marijuana Company of America Transitions From the Development Stage to a Revenue Generating Company

BONSALL, Calif., Nov. 17, 2016 /Weed Wire/ — MARIJUANA COMPANY OF AMERICA INC., announced that after many months of research and product development and business planning, MCOA has now commenced generating revenue and started to ship orders for its hempSMART BRAIN product.

Wana Brands_Infused Products

Wana Brands Continues Growth with Addition of Brand Ambassador

BOULDER, Colo., Oct. 17, 2016 /Weed Wire/ — As the Cannabis industry celebrates record sales, Wana Brands–the maker of Colorado’s No. 1 infused gummie–is expanding its ranks with the addition of marketing, communications and social media expert Adria Such as Wana Brand Ambassador.

MCOA Marijuana Company of America Correction New Website

Marijuana Company of America Announces PreLaunch of HempSMART™ Brain: A Hemp Derived CBD Product to Support Brain Function

BONSALL, Calif., Oct. 4, 2016 /Weed Wire/ — MARIJUANA COMPANY OF AMERICA (“MCOA” or the “Company”) (OTC: MCOA), an innovative cannabis and hemp marketing and distribution company, is pleased to announce the prelaunch of the hempSMART Brain product has commenced.

Report: Elements of Food That Might Attract Children to Edibles

Report: Elements of Food That Might Attract Children to Edibles

Edibles hit Washington’s adult-use cannabis market one month after recreational stores opened in July 2014 and keeping them out of the reach of children continues to be a primary concern for many in the industry.

MyDx and the Quantified Self

MyDx Reports Strong Second Quarter 2016 Revenues; Company Expects Continued Growth in Second Half 2016

LA JOLLA, Calif., Aug. 15, 2016 /Weed Wire/ — MyDx, Inc. (OTCQB:MYDX), a rapidly growing chemical detection company, today announced its financial results for the second quarter ended June 30, 2016 and provided an updated, positive outlook on the balance of 2016.

Advocates Sue Anti-Marijuana Campaign in California

Advocates Sue Anti-Marijuana Campaign in California

Organizers behind the Yes on 64 campaign have filed a lawsuit to force the California Secretary of State to remove statements made by opponents that would be appear in the voter information guide for November’s election.

SeeThruEquity RSHO Raúl Elizalde

Medical Marijuana, Inc. Now Hiring for Sales and Marketing Positions for Booming Cannabis Industry

SAN DIEGO, July 28, 2016 /Weed Wire/ — Medical Marijuana, Inc.’s (OTC PINK: MJNA) management team announced today that it’s currently hiring for open sales and marketing positions, as the Company continues its rapid expansion.

MyDx and the Quantified Self

MyDx Signs $4 Million Distribution Deal

LA JOLLA, Calif., April 5, 2016 /Weed Wire/ — MyDx, Inc. (MYDX), producer of its patented MyDx™ (My Diagnostic) product line, the first battery operated, handheld, chemical analyzer for consumers, today announced it has signed a major distribution deal with Nanolux Technology, Inc. (“Nanolux”) valued at over $4 million.

MCOA Marijuana Company of America Correction New Website

Marijuana Company of America (MCOA) Launches Club Harmoneous

BONSALL, Calif., March 29, 2016 /Weed Wire/ — MARIJUANA COMPANY OF AMERICA (“MCOA” or the “Company”) (OTC: MCOA), a leading cannabis marketing and distribution company, is pleased to announce the launch of Club Harmoneous (“The Club”) and phase two pilot program.

Kaya Holdings

Marijuana Retailer Kaya Holdings (OTCQB:KAYS) Unveils “Kaya Buddies™” Branded Cannabis Cigarettes

PORTLAND, Oreg., March 10, 2016 /Weed Wire/ — Kaya Holdings, Inc. (OTCQB:KAYS), announced today that it has begun its anticipated launch of proprietary brands of premium cannabis products with a line of connoisseur-grade, pre-rolled cannabis cigarettes to be branded Kaya Buddies™.

MCOA Marijuana Company of America Correction New Website

Marijuana Company of America (MCOA) Appoints Edward Manolos and Tim Altvater to Newly Established Strategic Advisory Board

BONSALL, Calif., Feb. 9, 2016 /Weed Wire/ — MARIJUANA COMPANY OF AMERICA (“MCOA” or the “Company”) (OTC: MCOA), an innovative cannabis marketing and distribution company, has formed a strategic advisory board with the appointment of Edward Manolos, Tim and Poni Altvater as strategic advisors.

MCOA Marijuana Company of America Correction New Website

Marijuana Company of America (MCOA) Client Kush Clinic to Benefit From New Ordinance in Palm Desert Allowing Medical Cannabis Delivery

BONSALL, Calif., Jan. 27, 2016 /Weed Wire/ — MARIJUANA COMPANY OF AMERICA (“MCOA” or the “Company”) (OTC: MCOA), an innovative cannabis marketing and distribution company, is very pleased that the City of Palm Desert, California has approved an ordinance that allows medical cannabis delivery with a majority 4-1 vote.

Salar Group

Salar Communications Group Announces Launch

TAMPA, Fla., Jan. 26, 2016 /Weed Wire/ — A new full-service communications and marketing firm specializing in the rapidly developing cannabis industry has been officially launched. Salar Communications Group (SCG) will provide strategic communications, digital marketing, event planning and consulting for growers, processors, dispensaries, advocacy, investment and consumer products of the cannabis industry.

MCOA Marijuana Company of America Correction New Website

MCOA Begins Recognizing Revenue From Kush Clinic Managed Services Agreement

BONSALL, Calif., Jan. 11, 2016 /Weed Wire/ — MARIJUANA COMPANY OF AMERICA (“MCOA” or the “Company”) (OTC: MCOA), an innovative cannabis marketing and distribution company issues update on the Kush Clinic (“Kush”) managed services agreement and commences recognizing revenue.

MCOA Marijuana Company of America Correction New Website

MCOA Selects ApogeeINVENT as its Marketing and Applications Development Partner

BONSALL, Calif., Dec. 21, 2015 /Weed Wire/ — MARIJUANA COMPANY OF AMERICA (“MCOA” or the “Company”) (OTC: MCOA), a cannabis marketing and distribution company, is pleased to announce that it has partnered with ApogeeINVENT (“Apogee”) for the development of its marketing and software applications.

MCOA Marijuana Company of America Correction New Website

Marijuana Company of America, Inc. Appoints Officers to its Management Team

BONSALL, Calif., Dec. 14, 2015 /Weed Wire/ —MARIJUANA COMPANY OF AMERICA (“MCOA” or the Company”) (OTC: MCOA) is pleased to announce the appointment of Mr. Robert Cronin as Chief Operating Officer and Mr. Bob Mack Peak as Chief Marketing Officer.

Pineapple Express

Pineapple Express Names Theresa Flynt of Hustler Hollywood its new VP of Business Development

LOS ANGELES, Dec. 1, 2015 /Weed Wire/ — PINEAPPLE EXPRESS (OTCPink: PNPL) announced today that the former Chief Marketing Officer of Hustler Hollywood, Theresa Flynt, will assume the role of VP of Business Development, effective immediately.

New Cannabis Ventures

New Cannabis Ventures Launches, Elevating the Most Legitimate Companies and Influential Investors in the Cannabis Industry

HOUSTON, Oct. 22, 2015 /Weed Wire/ — The state-by-state legalization of cannabis is one of the most exciting changes to our society in modern history, but at the same time it is very complex. Rapid change, federal illegality, stigma, and confusing regulations contribute to difficulties in identifying and connecting with legitimate entrepreneurs, investors, and professional service providers.

Cannabis Branding

Cannabis Branding Group Enrolls in MJIC Media’s Professional Membership

LOUISVILLE, Ky., Oct. 21, 2015 /Weed Wire/ — Cannabis Branding Group, a full-service marketing agency that caters to the needs of medical and recreational cannabis industry businesses, today announced that it has enrolled in MJIC Media’s Professional Membership, the enhanced introductory membership option offered by MJIC Media, a marijuana media conglomerate.


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