Hershey’s Renews Trademark Battles With Cannabis Businesses

Hershey's Renews Trademark Battles With Cannabis Businesses

Flickr / Prayitno / (CC BY 2.0)

Cannabis businesses, beware: The Hershey Co. is on the warpath.

Perhaps the most famous confectionery peddler in the world has a well-documented history of actively protecting its trademarks, and the marijuana industry is no exception.

Although Hershey’s has been relatively quiet in the marijuana sector since it sued two cannabis businesses in 2014, the company seemingly ramped up its oversight of possible trademark infringements in 2017.

Hershey’s sent cease-and-desist letters last year to at least two California marijuana companies.

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